Promotion

Ensure your promotion reaches its intended audience by taking advantage of these communication tips and tools.

Best Practices for Promoting Departmental Events and Announcements

  • Submit a digital promotional flyer to the College’s video screen program.
  • Create and print a poster and/or flyer to be distributed across campus on the designated postering areas. See Student Life’s guidelines on poster requirements. Posters should also follow Wellesley’s visual guidelines.
  • Create a Facebook event on your department’s Facebook page.
  • Ask a student to post on the class Facebook groups.
  • Post on Twitter and/or Instagram if your department has an account in this channels.
  • Academic departments can email their department’s email listservs.
  • Ask faculty in disciplines related to your topic to spread the word among the students in their courses.
  • Identify student communication ambassadors to help promote your event in their networks.
  • Reach out to relevant student orgs and academic and administrative departments to request that they promote your event using their listservs.
  • Submit a request for your event to be included in College Government’s weekly email newsletter. Submissions must be submitted each week by Monday at 10 a.m. to go out on Friday.
  • If your event is open to the public, submit it for inclusion in Wellesley’s events calendar, which is promoted broadly via Wellesley’s institutional Facebook account. Please submit your event details to Hannah Hudson in Communications & Public Affairs.

If you would like additional guidance beyond what is included above or if you have a question about campus promotions, please contact Communications & Public Affairs.

Best Practices for Promoting Experiential Learning, Internship, and Job Opportunities

  • For internships associated with College funding, reach out to Career Education at internships@wellesley.edu to add the opportunity to the our College-sponsored internships page. These internships occur annually, and many share a common deadline and application process.
  • If your opportunity does not fall under the College-sponsored internship umbrella, post the internship or job opportunity to Handshake and reach out to Tess Mattern for student promotion through Career Education’s weekly email digest. If you do not have a Handshake account, reach out to Student Financial Services. 
  • Be sure to also market the opportunity through your own departmental lists and via related student orgs, which will be the most effective way of reaching a targeted audience.